Interim Product Marketing for B2B SaaS.
Positioning, launches, and GTM systems, built with AI and shipped in days. For B2B SaaS companies in Europe.
Positioning, launches, and GTM systems, built with AI and shipped in days. For B2B SaaS companies in Europe.
When your PMM has just left, a big launch is coming up, or someone is on parental leave, I step in and cover the gap: product launches, positioning, ICP, and sales enablement.
For earlier-stage teams, I build marketing and pipeline from scratch: GTM strategy, ICP, website, content, and outbound.
Hi, I'm Gokul. I've spent 12+ years in B2B SaaS, seven years carrying a sales quota and five as a founding PMM.
I nail the positioning and strategy first, then execute with AI systems and workflows built in Claude Code, so the work ships in days instead of weeks and keeps running after I leave.
The work lands because of judgment: knowing what to say, what wins the deal, and what sales will actually use. So the messaging I build gets used on real calls instead of sitting in a deck.
125 leads
Qualified inbound for a client, plus 28 demos, with 40% of inbound coming from ChatGPT and Gemini.
€1.8M
In new pipeline, six months after rebuilding the positioning and sales narrative.
€500K ARR
Built from zero: ICP, messaging, outbound, and sales process.
"Gokul generated over 100 qualified leads and was in every sales meeting we had. He built the messaging our team used to close deals, and understood our buyers better than most external partners we've worked with."
Head of Product, Amsterdam-based B2B tech (Series A)
Talk to Gokul →